Track whether Copilot includes your brand in AI-generated answers.
Measure brand mentions, citations, competitor presence, and query gaps across Copilot visibility runs.
Part of the focadio AI search visibility platform — measure mentions, citations, competitor presence, and query opportunities across Copilot answers.
No guaranteed AI rankings. Structured measurement, transparent signals.
Signals measured for Copilot.
Every signal below is captured per query and per run so trends are observable, not inferred from a single snapshot.
- Whether Copilot mentions your brand for priority buyer prompts
- Whether Copilot cites your domain or content for those answers
- Which competitor brands appear when yours does not
- Which third-party sources Copilot surfaces for the same topics
- How brand presence shifts across paraphrased and follow-up prompts
- Per-query share of voice across runs and over time
- Citation patterns tied to commercial-intent queries
Why Copilot visibility is worth measuring.
Copilot sits inside the workflows where many buyers research vendors, evaluate options, and draft decisions. When your brand is missing from Copilot answers, you may be quietly excluded from shortlists that never reach a traditional search. Measuring Copilot visibility gives your team a clear view of whether your brand is being surfaced, which competitors are taking its place, and which queries are worth targeting first.
From prompt to action-ready signal.
The Copilot tracker runs through the same focadio pipeline that powers every audit — so signals are comparable across engines and runs.
- 01Step 1
Define your queries
Pick the buyer prompts and topics where Copilot visibility matters most.
- 02Step 2
Add competitors and sources
List rival brands and the domains you want to monitor for citation presence.
- 03Step 3
Run Copilot prompts
Each query is sent to Copilot and the answer, citations, and metadata are captured.
- 04Step 4
Detect mentions and citations
Our pipeline identifies brand mentions, citation URLs, and competitor appearances per run.
- 05Step 5
Surface opportunities
Results roll up into per-query, per-competitor, and per-source visibility views.
What the Copilot tracker surfaces.
Visibility rates
Mention rate, citation rate, and share of voice — per query and per run.
Competitor gap
Which competitor brands appear instead of yours, and how often.
Citation sources
The exact URLs the engine cites — owned, third-party, and missed opportunities.
Volatility tracking
Repeat runs surface how stable answers are over time and across paraphrasings.
Stop guessing about Copilot visibility.
Get a clear view of where your brand stands inside Copilot answers — and which queries deserve action first.